The Collective Intelligence Book

How to build a business that’s smarter than you.

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“An essential guide to help leaders tap their organization’s full potential.”

~ Daniel H Pink. #1 New York Times bestselling author

“A whistle-stop tour through processes that lead to clear thinking and conducting business better.”

~ Anjli Raval, Management Editor at the Financial Times

The Collective Intelligence Book

What’s in this book?

Continuously successful organizations don’t rely on a genius CEO. They build collective intelligence, systematically empowering employees at all levels to use their brains and apply their thinking to the things that matter most.

We associate Steve Jobs with the iPhone, Warren Buffet with Apple, and Jeff Bezos with Amazon Prime... but each of these breakthroughs was actually sparked by an employee who’d been given the tools, skills, and confidence to ask the right questions.

Every company has a deep pool of brainpower, and as a leader it’s your role to tap into it. This book shows you how to do that.

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An introduction to the book

What are people saying about the book?

BI_CollectiveIntelligence_pillars

Collective intelligence: what is it?

Collective intelligence is what happens when an organization’s overall intelligence is greater than the sum of its intellectual parts. It fuels the most enduringly successful businesses, helping them to grow while staying agile. In this book, you can learn why collective intelligence works and how to build it within your organization.

Read the blog
QDI Diagram

Embedding Collective Intelligence in your team

Our methodology, the Question Driven Insight™ (QDI) Principle, helps you build and sustain collective intelligence at scale in your organization.

Read about the QDI principle
Jennifer & Pippa the authors

About the authors

Jennifer Sundberg and Pippa Begg are the co-founders of Board Intelligence. This mission-led board technology and advisory firm collaborates with more than 75,000 leaders across the FTSE 100, Fortune 500, and OMX 30.

After starting their careers in strategy consulting (Jen) and financial services (Pippa), the two met in 2009 at a coffee shop in London and started Board Intelligence together just a few months later. Today, they are award-winning entrepreneurs who regularly speak at conferences and events. They have been named EY London Entrepreneur of the Year and The Times Young Business Woman of the Year.

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Further resources

How to turn critical thinking into a superpower

Deep, critical thinking is a skill we’re all capable of. And opportunities to hone it are hiding in plain sight in every business.

3 capabilities every business needs to move faster

Companies like LEGO and Amazon seem to break free from the trap of scale. Why are they able to stay agile and innovate at pace while their competitors get stuck in the red tape of bureaucracy?

Could Socrates have saved Kodak?

The folks who ran Kodak in the 1970s weren’t stupid. So why did they made one of the best-publicised mistakes in business history when they failed to capitalise on the digital camera that one of their researchers had invented?

Be more Apple, less Xerox: 4 tips to turn ideas into action

Why do we think of Xerox as “the photocopier people” rather than the birthplace of modern computing? Because great ideas don’t always float to the surface — even when that might change the world.