08:30–09:15

Writing in a clear, concise and compelling way

Research shows that people who write using shorter words and sentences appear smarter. Their writing is also easier to engage with. So why do we write board papers with complex sentences and long words? It's in the boardroom that we most want to look smart and engage people, no?

When we’re pressed for time or unsure what to write about, we waffle or resort to jargon. In this session, we’ll help you break out of your communication comfort zone, and write short, sharp papers in a clear and compelling style.

This session is for you if:

  • You’re new to writing board or executive reports
  • You've not attended a Board Intelligence Effective Reporting Workshop 
  • You'd value a refresher on the principles of effective reporting

What will we cover?

  • The difference between good, bad and great writing
  • Simple but effective techniques used by top writers and journalists to communicate with impact
  • How to edit ruthlessly to make your messages stand out
  • How the Board Intelligence Academy can help you hone your writing style
 

12:30-13:15

How to convey a complex topic or idea

Einstein once advised that everything should be made as simple as possible, not simpler. But when we’re tasked with reporting on complex topics or ideas, this can seem easier said than done. In this session, we’ll share ways to communicate complex messages with clarity.

This session is for you if:

  • You're tasked with writing specialist/technical papers or communicating information to non-specialists 
  • You're keen to understand how to distil complex themes and ideas to build understanding and support from your audience 

What will we cover?

  • How to decide what to include and what to leave out of your report
  • How to avoid overlaps and gaps
  • The power of questions to help structure your report
  • How the Board Intelligence templates can help you unpack complex ideas effectively 

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